Favodora
Case Study

Favodora
Case Study

Favodora
Case Study

By Samuel Rovetto

By Samuel Rovetto

By Samuel Rovetto

5 Weeks

5 Weeks

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Overview

Overview

Overview

I am developing Favodora, a platform that connects producers of high-quality foods and delicacies with consumers.

Favodora addresses existing challenges in the market and offers effective solutions to bridge the gap between premium food producers and discerning customers.

I am developing Favodora, a platform that connects producers of high-quality foods and delicacies with consumers.

Favodora addresses existing challenges in the market and offers effective solutions to bridge the gap between premium food producers and discerning customers.

I am developing Favodora, a platform that connects producers of high-quality foods and delicacies with consumers.

Favodora addresses existing challenges in the market and offers effective solutions to bridge the gap between premium food producers and discerning customers.

Tools used

Tools used

Typeform

Typeform

Typeform

Figma

Figma

Figma

Teams

Teams

Teams

Photoshop

Photoshop

Photoshop

Ilustrator

Ilustrator

Ilustrator

Animate

Animate

Animate

Goals

Goals

Goals

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Problem Statement

Problem Statement

Problem Statement

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Goals

Testing

Goals

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Tools used

Emphasise

Define

Ideate

Prototype

Test

Design Process

Empathize

Empathize

Define

Define

Ideate

Ideate

Prototype

Prototype

Test

Test

Target Audience

Target Audience

Target Audience

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

Timeline Design Process

Timeline Design Process

1 Week

1 Week

Empathize

Empathize

2 Week

2 Week

Define

Define

3 Week

3 Week

Ideate

Ideate

4 Week

4 Week

Prototype

Prototype

5 Week

Test

5 Week

Test

Timeline Design Process

1 Week

Empathize

2 Week

Define

3 Week

Ideate

4 Week

Prototype

5 Week

Test

Competitive Analysis

Competitive Analysis

Easy

Easy

Easy

Hard

Hard

Hard

Favodora

Favodora

Favodora

Limited

Limited

Limited

Diverse

Diverse

Diverse

Competitive Analysis

Competitive Analysis

Generic

Generic

Generic

Specific

Specific

Specific

Favodora

Favodora

Favodora

Expensive

Expensive

Expensive

Cheap

Cheap

Cheap

Qualitative Research

Testing

Qualitative Research

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Small-scale producers of high-quality foods and delicacies often struggle to connect with their target consumers due to limited marketing resources and financial constraints.

"Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua."

Results

Results

85%

85%

85%

Access

Access

Access

Struggle to reach their target audience.

Struggle to reach their target audience.

Struggle to reach their target audience.

72%

72%

72%

Recognition

Recognition

Recognition

Find it hard to showcase product uniqueness.

Find it hard to showcase product uniqueness.

Find it hard to showcase product uniqueness.

65%

65%

65%

Mismatch

Mismatch

Mismatch

Say current platforms aren't suitable for artisanal goods.

Say current platforms aren't suitable for artisanal goods.

Say current platforms aren't suitable for artisanal goods.

78%

78%

78%

Overload

Overload

Overload

Are frustrated with managing online sales alone.

Are frustrated with managing online sales alone.

Are frustrated with managing online sales alone.

64%

64%

64%

Invisibility

Invisibility

Invisibility

Lose customers due to poor visibility.

Lose customers due to poor visibility.

Lose customers due to poor visibility.

90%

90%

90%

Unmet Needs

Unmet Needs

Unmet Needs

Want a platform designed for niche, high-quality products.

Want a platform designed for niche, high-quality products.

Want a platform designed for niche, high-quality products.

Empathy Map

Empathy Map

The goal is to develop an app that effectively connects small-scale producers with their ideal

The goal is to develop an app that effectively connects
small-scale producers with their ideal.

The goal is to develop an app that effectively connects small-scale producers with their ideal

Thinks

Thinks

Thinks

"It’s hard to reach the right audience for my premium products."

"It’s hard to reach the right audience for my premium products."

"I wish there were a platform just for high-quality, artisanal goods."

"I wish there were a platform just for high-quality, artisanal goods."

Lorem Ipsum
Dolor Set

"Selling online is too complicated and competitive."

"Selling online is too complicated and competitive."

Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Says

Says

Says

"I struggle to connect with consumers who appreciate quality."


"I struggle to connect with consumers who appreciate quality."


"There should be an easier way to sell exclusive products."

"There should be an easier way to sell exclusive products."

Lorem Ipsum
Dolor Set

"If only there was a platform tailored to my needs as a small producer."

"If only there was a platform tailored to my needs as a small producer."

Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Lorem Ipsum
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Does

Does

Does

Uses social media or niche marketplaces to try and promote products.

Uses social media or niche marketplaces to try and promote products.

Spends time manually managing orders and customer inquiries.

Spends time manually managing orders and customer inquiries.

Lorem Ipsum
Dolor Set

Looks for local fairs or markets to showcase their goods.

Looks for local fairs or markets to showcase their goods.

Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Feels

Feels

Feels

Anxious about the future and how to sustain their business.

Anxious about the future and how to sustain their business.

Anxious about the future and how to sustain their business.

Anxious about the future and how to sustain their business.

Hopeful for a solution that simplifies reaching and engaging with their ideal customers.


Hopeful for a solution that simplifies reaching and engaging with their ideal customers.


Hopeful for a solution that simplifies reaching and engaging with their ideal customers.


Lorem Ipsum
Dolor Set

Lorem Ipsum
Dolor Set

Pain Points

Pain Points

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Low Fidelity

Low Fidelity

The goal is to develop an app that effectively connects small-scale producers with their ideal

The goal is to develop an app that effectively connects small-scale producers with their ideal

The goal is to develop an app that effectively connects small-scale producers with their ideal

High Fidelity

The goal is to develop an app that effectively connects small-scale producers with their ideal

Subscribe

Email address

Hello, we are Lift Media. Our goal is to translate the positive effects from revolutionizing how companies engage with their clients & their team.


@copyright rovetto.studio

High Fidelity

The goal is to develop an app that effectively connects small-scale producers with their ideal

The goal is to develop an app that effectively connects small-scale producers with their ideal

Features

Features

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OvervieLorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam

OvervieLorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam

OvervieLorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam

OvervieLorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam

OvervieLorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam

Subscribe

Hello, we are Lift Media. Our goal is to translate the positive effects from revolutionizing how companies engage with their clients & their team.

Terms of Services

Privacy Policy

@copyright rovetto.studio

Subscribe

Hello, we are Lift Media. Our goal is to translate the positive effects from revolutionizing how companies engage with their clients & their team.

Terms of Services

Privacy Policy

@copyright rovetto.studio